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Free hook generator for TikTok and Reels

The first two seconds decide whether anyone watches the rest. Enter a topic and get ten opening lines in ten different styles: a bold claim, a common mistake, a myth, a question and more. Pick the one that sounds most like you.

How to use it

  1. Enter the topic of the video, like "how often to replace running shoes".
  2. Add your business if you want hooks that speak to your customers.
  3. Pick two or three hooks and film the same video with each. Keep the one that holds viewers longest.

Questions

What is a hook in a TikTok video?
The opening line, and whatever is on screen while you say it. Its only job is to make someone stop scrolling long enough to hear the second line.
How long should a hook be?
Under two seconds to say, which is about 5 to 12 words. If it needs a breath in the middle, it is too long.
Should I put the hook on screen as text too?
Yes. Many people watch with the sound off at first, so the hook as a caption in the first frame catches them as well.

Rather not film it yourself?

Unibasal writes, films and posts a video for your business every day. Try one free, no sign-in needed.